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Pre-launch

Launch right the first time. Get an expert on your side and join the top 1%.

App Media's Pre-Launch App Consultation and Marketing Preparedness Service helps you get your App ready for launch and user acquisition.

Pre-Launch

Plan and prepare for market domination.

Jarrah and his team will help you align all stakeholders with a clear and defined Launch Strategy tailored to your product. He will complete a full audit of your App from a sales and marketing perspective and help define the specific strategies, budget and tactics needed to drive user acquisition and more predictably overtake your competition in the early stages of releasing your app to market.

We analyse your application, business plan, goals, revenue model and marketing budgets, then provide very specific guidance that will help you prepare your app for launch and maximise your return on marketing dollar investment.

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What's included

Everything you get with our Pre-Launch service

Business Review

We analyse your application, business plan, goals, revenue model and marketing budgets, then provide specific guidance that will help you prepare your app for launch and maximise your return on marketing dollar investment.

App Usability Testing

We play devil's advocate by investing the time to test the product from a new-user perspective, highlight any key UI/UX issues that we know will inhibit the ability to scale user acquisition, and provide recommendations where required.

App Launch Planning

We formulate a tailored, step-by-step Launch Plan based on our experience of launching hundreds of apps. Here we outline our tried-and-tested App launch strategies and tactics that we believe will have the highest probability of success for your product.

User Onboarding Strategy

We strategise, write and configure essential, yet powerful, user on-boarding sequences that dramatically decrease user attrition, increase engagement, encourage feedback and ultimately drive more sales, shares and referrals.

Maximise your marketing ROI.

Due to the specialised nature of what we do, Jarrah and his team can only work with a select group of clients at any given time. This means you will need to complete a confidential application to start the process of working with Jarrah and his team. Jarrah will personally review your application and follow up with you.

Ready. Set. Go. — it's as simple as scheduling a free 30-min strategy call with an app marketing specialist.

Frequently asked questions

When should I start app pre-launch marketing?

Ideally, you should start pre-launch marketing 2-3 months before your planned launch date. Pre-launch is when you build the foundations — App Store positioning, audience research, asset production, and an early-adopter waitlist — that determine the success of your launch.

What does an app pre-launch campaign include?

A typical App Media pre-launch engagement includes a business and product audit, App Store keyword and competitor research, App Store metadata and creative production, a tailored launch plan, user onboarding sequences, and a paid-media plan covering Apple Search Ads, Meta, TikTok and Google.

How much does pre-launch app marketing cost in Australia?

Pre-launch engagements at App Media typically range from $5,000 to $25,000 depending on scope, plus your media spend. We scope every engagement to your specific stage, app category and goals — apply for a free strategy call to get a tailored quote.

Do you work with apps before they're built?

Yes. Many of our most successful engagements start during late-stage development, when there's still time to incorporate marketing-driven UX changes (onboarding, paywall, app store assets) before launch. Earlier is always better.

Trusted by leading app companies

  • CTM (Corporate Travel Management)
  • InDrive
  • MedAdvisor
  • Cashrewards
  • MessageMedia
  • Payo
  • CancerAid
  • FitMind
  • Independent Reserve
  • Camps Australia Wide
  • Parpera
  • HerePin
  • ANCI
  • The Carousel

Ready to get started?

Speak to an Pre-Launch specialist

We look forward to making you our next success story.