Sydney app marketing agency
App Marketing Agency Sydney
App Media has been Sydney's specialist app marketing partner since 2009 — driving installs, retention and revenue for mobile and SaaS apps headquartered across the Sydney metro area.
In shortApp Media is Sydney's longest-running specialist app marketing agency. Founded in 2009 and based in NSW, the team delivers App Store Optimisation (ASO), Apple Search Ads (ASA), viral video and full-stack user acquisition for Sydney mobile and SaaS app companies. Free 30-min strategy call available — every application is personally reviewed by Chief Strategist Jarrah Robertson.
Reviewed by Jarrah Robertson
Chief Strategist, App Media · 12+ years in app marketing
Sydney
Why Sydney app teams work with App Media
Sydney is home to the largest concentration of consumer and B2B SaaS apps in Australia — from neobanks and proptech challengers to leading marketplaces and health-tech platforms. We've worked with Sydney-based teams across most of those categories, including CTM, MedAdvisor and Cashrewards.
What Sydney founders typically need from an app marketing agency is the same thing founders everywhere need — predictable user acquisition that doesn't blow up unit economics. The difference in Sydney is the local talent and capital pool, which means most Sydney app teams are growth-mode early. App Media's methodology is built for that — disciplined ASO foundations, paid acquisition that scales without burning capital, and viral video for asymmetric organic upside.
We work with Sydney teams in person where helpful and remotely otherwise, and have local availability that overlaps the AEDT/AEST workday.
Services
Our App Marketing services for Sydney app teams
Each engagement is scoped to your stage and category. Most Sydney engagements combine ASO, Apple Search Ads and viral video.
Pre-Launch Planning
Get expert advice and genuine feedback from Jarrah and his team to avoid common pre-launch marketing mistakes, ready your App for release and implement a successful Pre-Launch Campaign.
Learn moreApp Launch Execution
Using our experience, we carry out the essential pre-launch and app launch activities you need to predictably drive users from day one, increase App Store rankings, and set you up for long-term success.
Learn moreRetention & Engagement
Most agencies focus on acquiring new users but neglect to convert and retain them. When you work with us, our priority is to improve your in-app conversion & engagement rates so you can actually build a successful app company.
Learn moreApp Store Optimisation
After ranking countless apps to the top of the Apple App Store and Google Play Store, you can rely on our extensive experience and data-driven methodologies to execute everything you need to maximise free organic installs and dramatically improve your conversion rates.
Learn moreApple Search Ads
Work with Australia's #1 Apple Search Ads Agency to acquire high-search intent users to your App at scale with our market-leading Apple Search Ads campaign management.
Learn moreViral Video Campaigns
Organic short-form viral videos such as TikToks, Reels, & YouTube Shorts are fast becoming our go-to strategy for driving significant targeted installs and user engagement at scale. Let us craft and execute a successful viral video campaign for you.
Learn moreShopify App Marketing
Scale Shopify app user acquisition and optimise ROAS with our specialised Shopify app install campaigns. Request a free 30-min Shopify App Strategy Call with a SAM strategist today.
Learn moreThe Sydney app market in 2026
Sydney remains Australia's primary tech hub. The combination of major consumer brands (the big four banks, supermarkets, telcos), a deep VC ecosystem, and a thriving startup community means app teams here have both demand-side scale and capital to deploy.
Sydney founders we speak to consistently raise the same three challenges: rising paid CAC across Meta and Google, increasing competition on Apple Search Ads as more local brands shift budget there, and the difficulty of building credible retention and lifecycle programs alongside acquisition. Each of those is solvable with the right playbook — which is what we deliver.
What our clients say
Trusted by founders and CEOs across Australia and beyond
Very pleased
“From a strategic advertising standpoint, I don't know what we would have done without you guys. The team (Greg, Michelle, and I) have been very pleased with the progress so far.”
Sydney app teams we've worked with and beyond
App marketing in Sydney — frequently asked questions
Do you work with Sydney app companies in person?
Yes. We have Sydney-based availability for in-person workshops, strategy sessions and quarterly business reviews when helpful. Day-to-day work is run remotely with weekly video calls and shared Slack/Notion workspaces.
What does a typical Sydney engagement look like?
Most Sydney engagements start with a 4-week ASO foundation phase ($5K–$15K), then move into ongoing paid acquisition + retention work ($7.5K–$30K/month + media spend). Apply for a free strategy call to scope a tailored engagement.
Which Sydney app companies have you worked with?
We've worked with CTM (Corporate Travel Management), MedAdvisor, Cashrewards, MessageMedia, FitMind and many more. Names and case study details are shared in confidence on request.
Are you a Sydney-only agency?
No. We're an Australian agency that serves clients across Australia, New Zealand, the USA and the UK. Sydney is a primary market because of how concentrated the local app industry is, but our methodology and team work for app companies anywhere.
How do I book a Sydney strategy call?
Apply through our application form or pick a time directly via the Schedule a Call page. Jarrah personally reviews every application within 1–2 business days.
Ready to get started?
Speak to App Media — Sydney's specialist app marketing agency.
Free 30-min strategy call. Personally reviewed by Jarrah.